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Olympics
Statue of athletics Woman holding above head olympic circle. Modern Olympic Stadium in Background. Sport photo for Summer olympic Game in Paris 2024.
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Latest News
Time to read: 5 min
‘I don’t believe in paying athletes’, says IOC President 
May 28, 2026
Close-up of the Ticket Office sign at Leyton Orient Football Club.
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Football
Time to read: 4 min
UK to criminalise touts to shield fans from World Cup prices
May 7, 2026
2024-11-20 Los Angeles USA A promotional banner for the LA 2028 Olympics featuring the Olympic rings, displayed on a blue background with a green fence below.
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Athletics
Time to read: 4 min
The Olympics clock is ticking toward irrelevance
January 2, 2026
Belo Horizonte, MG, Brazil - June 09, 2024. Illustrative editorial. A hand holds the Olympic rings with colors representing the continents, set against the backdrop of an Olympic stadium.
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Broadcasting
Time to read: 3 min
Olympics create career paths amid athlete pay debate
August 19, 2025
FIBA 3x3 basketball tournament in Vienna, 2025
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Basketball
Time to read: 4 min
Vienna showcases 3x3 basketball’s growing appeal
June 16, 2025
OSTRAVA, CZECHIA, JUNE 27, 2023: Female Athletes Compete in 100m Hurdles Race at Track and Field Contest for Worlds in Budapest and Games in Paris. World Athletics
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Integrity
Time to read: 2 min
World Athletics to “doggedly protect” female sports with testing
March 26, 2025
Gold medal of Paris 2024 Olympic Games handheld detail shot, sports competition winner symbol.
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Latest News
Time to read: 2 min
Olympics gets new leader as Kirsty Coventry takes gold in vote 
March 21, 2025
Infront gains boost to Olympic partnership with archive rights
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Europe
Time to read: 2 min
Infront gains boost to Olympic partnership with archive rights
January 17, 2025
Belo Horizonte, MG, Brazil - June 09, 2024. Illustrative editorial. A hand holds the Olympic rings with colors representing the continents, set against the backdrop of an Olympic stadium.
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Latest News
Time to read: 3 min
ANOC partners with Peak Sport to provide Olympic uniforms
November 4, 2024
Simon Breckon, Speedo SVP: The Olympics is a great opportunity to fully immerse everyone
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Comment
Time to read: 4 min
Paris 2024 retrospective: who were the winners outside the medal table?
September 25, 2024
Tokyo2020 Olympic Games, 75-kiloweight Boxing Fight at Ariake arena.
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Boxing
Time to read: 4 min
Liverpool set to host ‘game changing’ boxing event in 2025
September 19, 2024
credit: Shutterstock
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Latest News
Time to read: 2 min
IOC President Bach to step down after over 10 years in charge
August 12, 2024
credit: Shutterstock
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Fan Engagement
Time to read: 2 min
Brits call for paddle tennis to become an Olympic sport
August 8, 2024
Simon Breckon, Speedo SVP: The Olympics is a great opportunity to fully immerse everyone
BREAKING
Europe
Time to read: 9 min
Simon Breckon, Speedo SVP: The Olympics is a great opportunity to fully immerse everyone
July 26, 2024
French bookies told to rein in marketing around Euros and Paris 2024
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Europe
Time to read: 3 min
Tourists to drive billions in revenue at Paris 2024
May 15, 2024
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Fan Engagement
Time to read: 5 min
Volleyball World CEO: key strategies to maximising fan engagement ahead of the Olympics 
October 24, 2023
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Asia
Time to read: 2 min
Qatar prepares bid for 2036 Olympic Games
December 5, 2022
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Regions
Time to read: 2 min
IOC launches first single unified Olympic store
October 28, 2021
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Latest News
Time to read: 2 min
BWF extends HSBC partnership following COVID-19 effects
October 19, 2021
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Media Rights
Time to read: 2 min
BBC to ‘showcase best of the action’ with Tokyo coverage
June 25, 2021
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Fan Engagement
Time to read: 3 min
Atos continues Olympic partnership to 2024
July 10, 2020
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Sponsorship
Time to read: 4 min
Interbrand: How brands can win sports fans over behind closed doors
July 6, 2020
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
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Manchester City found guilty of almost 115 Premier League financial breaches
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